Tuesday, January 16, 2018
They are among us. Or “how to stop worrying and love creatives”
It is inevitable. It is your destiny. Sooner or later you will have to live with those funny creatures that broke out of their no-longer-extravagant agencies.
Tuesday, March 21, 2017
Branding in the age of post-marketing
Time for positioning to get real – and better make it fast.
Guess the year.
“Tuesday morning, 9:30 am. The spider phone beeps in a bunch of sleepy folks from one or more ad agencies and two overly calm number-heads from the Research Agency."